Pioneering Regenerative Organic Agriculture: The Rodale Family Legacy

The Rodale family name is synonymous with organic agriculture and healthy living. Their journey began with J.I. Rodale, a visionary publisher who founded Rodale, Inc. in the early 20th century. Driven by a passion for health and sustainability, he established the Rodale Organic Gardening Experimental Farm in 1940 and launched Organic Gardening magazine in 1942.  

J.I. Rodale's son, Robert, continued this legacy and coined the term "regenerative organic" to describe a farming method that goes beyond sustainability. Regenerative organic agriculture aims to not only maintain resources but to actively improve them. At its core, this approach prioritizes soil health, recognizing its crucial role in the overall health of our food system and planet.  "Robert Rodale was a member of the United States Skeet Shooting Team competing in the 1968 Olympics in Mexico City," according to the U.S. Cycling Hall of Fame. "While there, he became fascinated with the bicycling events and on returning home, he began the construction of the velodrome in Trexlertown, Pennsylvania."

Rodale Inc. started several well-known magazines, including:

-Organic Gardening: This magazine was founded in 1942 and is considered one of the most popular gardening magazines in the world. It focuses on organic farming and gardening techniques.

-Prevention: Founded in 1950, Prevention magazine promotes disease prevention and healthy living. It covers topics such as nutrition, fitness, and natural remedies.

-Men's Health: Launched in 1986, Men's Health is a popular magazine aimed at men. It provides information on fitness, nutrition, health, and lifestyle.

-Runner's World: This magazine, started in 1963, is a leading publication for runners. It offers training advice, race coverage, and information on running gear.

-Bicycling: Founded in 1977, Bicycling magazine is dedicated to cycling. It provides tips on bike maintenance, riding techniques, and cycling events.

-Backpacker: Launched in 1976, Backpacker magazine focuses on backpacking and hiking. It offers information on gear, trail guides, and outdoor adventures.

These are just a few examples of the many magazines that Rodale Inc. has started over the years. The company has been a major player in the health and wellness publishing industry. Rodale's magazines were sold to Hearst Communications in October 2017. This acquisition marked the end of Rodale's independent existence as a family-owned company.

The Rodale Institute: A Living Legacy

The Rodale Institute, founded in 1947, has been a cornerstone of the family's commitment to regenerative organic agriculture. Under the leadership of Robert Rodale, the Institute conducted groundbreaking research that demonstrated the benefits of organic farming practices. Today, the Rodale Institute continues to be a leading authority on regenerative organic agriculture, offering certification programs, education, and research.  

The Regenerative Organic Certification

The Regenerative Organic Certified (ROC) program, developed by the Rodale Institute, sets rigorous standards for farmers who want to go beyond organic certification. ROC standards address soil health, animal welfare, and social fairness, ensuring that products meet the highest standards of sustainability and ethical production.  

The Rodale Legacy: A Lasting Impact

The Rodale family's contributions to the field of organic agriculture have been immeasurable. Their pioneering work has helped to raise awareness about the importance of healthy soil, sustainable farming practices, and the connection between food and overall well-being. The Rodale Institute and the Regenerative Organic Certified program continue to carry on their legacy, inspiring farmers and consumers alike to embrace a more regenerative and sustainable future.