Visual storytelling for small businesses across Northeast Florida.
OutdoorLiving101 Marketing LLC provides professional photo, video, and digital content services for small businesses throughout Northeast Florida. From landscaping and construction to hospitality, retail, and professional services, we help local brands present themselves with clarity, creativity, and credibility.
With more than fifteen years of experience behind the camera and behind the scenes, founder John Hawley delivers high‑quality content using state‑of‑the‑art equipment and a practical, business‑focused approach. Every assignment is designed to support real marketing goals—at a pace and price that make sense for small businesses.
Our Services
Photography
Commercial photography, project documentation, branding images, product photography, aerial imagery, and marketing-ready photo libraries.
Video Production
Short-form social media videos, project showcases, interviews, testimonials, website videos, and YouTube content.
Social Media Content
Ongoing content creation, seasonal campaigns, reels, stories, captions, and visual storytelling for Facebook, Instagram, LinkedIn, and YouTube.
Web & Marketing Content
Website imagery, blog visuals, landing page media, and content packages designed to improve engagement and conversions.
Why OutdoorLiving101
• Fifteen years of professional experience
• Local, Northeast Florida–based service
• State-of-the-art cameras, drones, audio, and lighting
• Fast turnaround and reliable scheduling
• Flexible pricing: by assignment or by the hour
• Business-first mindset focused on marketing results
Let’s create content that works as hard as you do.
Contact OutdoorLiving101 to schedule your next photo or video assignment and elevate your brand’s visual presence.

Senate Bill 822 and Florida Community Associations
SB 822 legally applies to condominiums, cooperatives, and HOAs, but it is driven primarily by condominium reform. The bill grew out of post-Surfside efforts to regulate large, complex condo associations and extend those standards uniformly across all association types. In practice, it mainly affects large condos and master HOAs that exceed the $500,000 revenue threshold, not small neighborhood HOAs. (Read More).



